Social Media Service

SOCIAL MEDIA TACTICAL PLAN

This plan includes the tactical objectives to be used to accomplish the following social media goals:

1. Increase inbound leads at a low cost

2. Expand reach of thought leadership content

3. Engage and excite influencers

4. Better understand, identify, and engage potential buyers

5. Enhance outbound campaign program effectiveness

  • Content+ set up and optimize social profiles. We then populate them with relevant content.
  • This allows the growth of a network of followers and fans that you can engage and convert into new business.
  • All news articles posted on your social media platforms contain hyperlinks back to your site, providing you with a valuable source of high value traffic, and off site promotion.
  • We’ll also spend time engaging your fans and followers with games, competitions, polls – get them interacting with your brand/service that you offer.

Facebook

− Insert strategic objective

− Share a mix of relevant links, engaging content, videos, and polls

− Promote upcoming events and create them in the events tab

− Engage with influencers

LinkedIn

− Insert strategic objective

− Create a group

− Add something about posting content to the

LinkedIn company page

− Identify other groups to follow and participate

− Monitor and participate in Q&A

Google+

− Optimize for SEO

− posts 2-3 times a week

− Share engaging content, videos, images, and relevant links

− Comment on posts

− Utilize Google Hangouts

− Create and promote upcoming events

Twitter

Short term objectives:

  • Promote content through Twitter
  • Listen to relevant conversations and followers view


Social media plan starts at $450 for 5 posts,$615 for posts, and $905 for 15 posts each week.